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Business expert Andrey Germash shares his experience in the production of seafood delicacies with the Americans

in ENTREPRENEUR, WELL BEING
Reading Time: 3 mins read
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Vostochny Bereg

Vostochny Bereg

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Andrey Germash is in the top 10 influential businessmen in the fishing industry. He is a member of the Moscow Association of Entrepreneurs, a member of the board of the public organization Association of Coastal Fishing Enterprises of the Koryak Autonomous Okrug, and a member of the Kamchatka Fisheries Council under the Ministry of Fisheries of the Kamchatka Territory. For 20 years, Andrey Germash has been the head of the “Vostochny Bereg” company, which has been successfully engaged in the extraction and processing of salmon fish. In his production, the entrepreneur built a unique technological process for the instant processing of freshly caught wild fish, which carries out the entire production cycle directly in the fishing area. This allows you to control the quality and safety of products at every production stage.

Andrey Germash
Andrey Germash

But the businessman pays attention not only to entrepreneurial activity. Andrey Germash promptly responds to the challenges of the modern world: he is not indifferent to socially significant problems and, of course, treats nature with all responsibility, which shares its resources with man. Today, the Kamchatka Peninsula and the entire adjacent waters of the Bering and Okhotsk Seas are a unique nature protection zone of intensive industrial fishing. Protecting the region from the thoughtless use of natural resources and poaching is possible only through government and business coordinated actions. Andrey Germash became the ideological inspirer and one of the authors of the Vostochno-Kamchatsky federal reserve project. The creation of a specially protected natural area on the peninsula aims to preserve marine mammals and the resource base of the fishing industry.

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Successful economic indicators and high social responsibility allowed “Vostochny Bereg” to form a positive image of the company and provide it with additional profit. Today, “Vostochny Bereg” is trusted by consumers in 12 countries, partners, and investors, opening new prospects for businesses to implement original initiatives and introduce progressive solutions and innovations.

Vostochny Bereg
Vostochny Bereg

Today, at the initiative of the businessman, a set of measures is being taken at the plant to ensure that “Vostochny Bereg” products comply with all kosher rules. Among them is launching a new project in the United States – “Bering Seafood.” Under this brand, a line of seafood delicacies will be found, produced from natural Pacific salmon “Vostochny Bereg,” which in many respects surpasses fish grown in artificially created conditions. Delicious and healthy sea delicacies from Kamchatka will be available to 8 million Jews living in the United States and adhering to the rules of kashrut.

Andrey Germash will consult “Bering Seafood,” share his strategic developments with her and improve business processes. The businessman has vast experience in fish production. Having gone from a fishing boat minder to the owner of the largest enterprise, he thoroughly knows all the stages of the production of a finished high-quality product from freshly caught fish.

New knowledge in the fish business and necessary experience Andrey Germash will help the American distributor “Bering Seafood” provide American supermarkets with the most valuable and healthy superfoods – fresh and high-quality red granular caviar and natural wild salmon. These products are the most valuable sources of vitamins and microelements necessary for the normal functioning of our organisms. The methods of work invented and recreated by the businessman at the Vostochny Bereg plant will be mastered by “Bering Seafood” employees at various consultations and seminars.

Tags: Andrey GermashAndrey Germash Vostochny BeregBering SeafoodGermash Andreyred caviar Vostochny Bereg
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